Wednesday, March 20, 2013

The Straight SEO Dope from GoDaddy

While on the phone with GoDaddy technical support today, I got talking about SEO and my tech e-mailed me a really great list of SEO tips. I'm including it for you.



A list off some SEO tools

Matt Cutts Blog: http://mattcutts.com/blog
Directory of Search Quality at Google.com

All Top: 
http://seo.alltop.com
SEO (Search Engine Optimization) Research
Aftermarket.comhttp://aftermarket.com
A premier online marketplace for aftermarket domains 


Thought Convergencehttp://thoughtconvergence.com
Monetize, individuals buy and sell, and businesses research domain names on the Internet.
Check for duplicate content and LSI keywords

Nimble http://partners.nimble.comLeverage the latest customer relationship management (CRM) technology to close the sales, marketing & customer service loop.

Submit to social networking sites

Make sure your site isn't being copied and creating duplicate sites and content

NicheBotClassic: http://NicheBotClassic.com
Online keyword research to find the right keywords

Google Trends: http://google.com/trends
See search volume trends

Google Analytics: http://google.com/analytics
traffic measurement and interactive reporting...

Google Webmaster Tools: http://google.com/webmasters 
Provides you with detailed reports about your pages' visibility on Google.
Consolidated social networking 
Web Boar http://www.webboar.comSee what search engines see about your domain

Internet Officer http://www.internetofficer.com/seo-tool/redirect-checkChecks redirect status, e.g. 301 redirect, 302 redirect or HTML redirect (meta refresh).

DomainTools: http://DomainTools.comMost comprehensive collection of domain name ownership records in the world!


Internet usage for Web users from most to less percentage of time online according to Google?
  • Search sites
  • Commerce sites 
  • Communication sites
  • Content sites

What is keyword prominence and how does it effect the SEO efforts?

Keyword prominence refers to the fact that keywords placed in important parts of the webpage are given priority by the search engines and are a factor that determine the webpage relevance with respect to the keyword. Search engines give keywords more weight and prominence if they are placed within any of the following locations of the webpage.

As an SEO technique, keywords should be placed in all of the below listed locations to increase the page relevance for the keyword in the SERPs(search engine results page) .

  • Title of the webpage
  • Header, subheader of paragraphs
  • In the file name (within the URL)
  • Near the start of the page or right at the top of the page
  • In the start of the new PARA
  • Within the meta tags of the webpage (such as the description & keywords metatags)

How should keywords with two or more words be ideally placed within the webpage?
If you are to place keywords that consists of two or more words, such as IQ test (2 words), you must try your best to mention the keyword as "IQ test" whenever possible instead of the situation where you might place the word IQ separetly and the word test separetly. Therefore if your keyword is actually a phrase, always refer to it in the way you would like to target the keyword for the page. The search engine will see the keyword "a test of IQ" very differently from "IQ test" so make sure you always refer to your keywords accurately. If you must split the words within your keyword phrase, always try to keep them as close as possible to one another. This is termed as keyword proximity and helps the search engine to interpret a relationship between the keywords. While discussing the relevance of proximity it must also be mentioned that some search engines also attach importance to the existence of independent words that make up the keyword phrase within the webpage. Therefore taking the above example of IQ test, you should include the word "IQ" at various places within the webpage and the word "test" at other places. Doing this would satisfy the more discerning aspects of the search engine algorithm of various search engines that are looking for more proof than the simple presence of the exact keyword (i.e. IQ test) in the webpage. 


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